TOOLS YOU NEED TO
START, RUN, AND GROW
YOUR OWN BUSINESS
April 10, 2020
There a number of challenges you face when starting a business. If you’re prepared and have a strong business plan, you’ll be ready to deal with anything thrown your way. Before you start writing your business plan you should make an outline. For example, your business plan sections might include: Title page Executive summary Business […]
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April 7, 2020
The marketing industry moves quickly. What worked last year might not work today, and what works right now could be obsolete in just weeks. Marketing is also creatively challenging. There are countless channels and platforms you need to master, each with new audiences in new formats. Whether you’re an entrepreneur or a digital marketer, if […]
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March 31, 2020
Competition in the startup world is high. It feels like you have to jump through hoops and set yourself on fire just to stand out in the ever-increasing pool of new businesses. And, like with anything, it seems you have to throw money at your business to get results. But as a startup, you’re on […]
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March 30, 2020
Today, with the rising awareness of our impact on the planet, more people than ever before are taking an interest in their trash. Whether it’s separating recyclables into the right boxes, cutting down on single-use plastics, or cleaning up a local beach, waste management and recycling are hot topics. That’s why for startups and small […]
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March 22, 2020
A press kit is a mini portfolio that contains a professional representation of your business and it’s brand assets. Traditionally, press kits were sent to media outlets for promotional and PR opportunities. But today, businesses have digitized their press kits and make them accessible to the public on their website’s press page. For startups especially, […]
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March 20, 2020
Can you say flexibility? It’s why WordPress is the only platform I use to design websites; it’s the best! With WordPress, you automatically get the freedom and flexibility you need to do anything and everything with your startup website. Want to save time, money and aggravation by using the best tools the first time? Then […]
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March 19, 2020
Upselling is the process of persuading a customer to upgrade their product or purchase a more expensive one while cross-selling is getting customers to purchase more products at the point of sale. There are multiple benefits of upselling and cross-selling in ecommerce. Surveys say that up to 95% of revenue stems from renewals and product […]
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March 18, 2020
We’ve heard it over and over again: Remote work is the future. And what a bright future it is! Providing the option to allow workers to work remotely can lead to increased productivity as well as lower stress levels. (Source) Not to mention that letting a single person work from home saves the […]
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March 17, 2020
Whether you’re a digital marketer or a small business owner you understand the business case for content marketing. However, if you’re like me, you get bogged down trying to sift through all the fluff articles on inbound marketing techniques and quick-win digital marketing hacks. So, if you’re looking to cut through the B.S. with actionable content […]
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March 4, 2020
Content marketing is an effective way to grow your brand and acquire customers. The real challenge is choosing the right content marketing tools to support your strategy without breaking the bank. Do they exist? Yes, and this article takes a deep dive into some of the most effective tools for creating content that drives qualified […]
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