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June 24, 2020
7 Ways Videos Can Bulk Up Your Content Marketing Efforts And Help You Outperform Competitors
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Many surveys have shown the popularity of videos among marketers and consumers. Even the minuscule few, who were refusing to accept the growing dominance of video marketing, are now planning to use it in their marketing strategy. What explains their change of heart and why should you incorporate videos to keep your content marketing strong? […]
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May 12, 2020
The ecommerce industry is huge and it’s only going to keep getting bigger as more and more companies move their businesses online. And as a startup or small business, if you are not selling products online you’re missing out on a huge opportunity. Thanks to the dead-simple ecommerce platforms that are around these days, you’ll […]
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May 10, 2020
There are two rules for content marketers. This article is all about the second rule, however before we dive into that let’s quickly touch on rule number 1. Rule number 1 for content marketers is to create useful content. But how do you know if your content is useful? It’s simple. Ask yourself this question: […]
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May 5, 2020
There is a common misconception among entrepreneurs that becoming a franchise owner is easier than starting a company from scratch. You’re buying into a trusted and authoritative brand and have its full support. However, you should keep in mind that running a franchise business is not all about choosing a popular franchisor. Instead, you need to […]
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April 29, 2020
10 Tips: How To Respond To Negative Online Reviews Based On 20 Years Of Customer Service Experience
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You’re going to get a negative online review. It’s something every business has to deal with, even the ones that have their sh*t together. And whether we’re talking startups or established businesses, nobody has their stuff together, all the time. Nobody. Negative reviews aren’t fun. I’ve been in customer service for nearly 20 years. Getting […]
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April 25, 2020
Operating your business online is essential. It allows you to sell your products and services 24 hours a day from anywhere in the world, even while you sleep. However, the competition online is fierce. Driving traffic to your website and getting in front of the right customers can take a lot of effort (and money). […]
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April 10, 2020
There a number of challenges you face when starting a business. If you’re prepared and have a strong business plan, you’ll be ready to deal with anything thrown your way. Before you start writing your business plan you should make an outline. For example, your business plan sections might include: Title page Executive summary Business […]
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April 7, 2020
The marketing industry moves quickly. What worked last year might not work today, and what works right now could be obsolete in just weeks. Marketing is also creatively challenging. There are countless channels and platforms you need to master, each with new audiences in new formats. Whether you’re an entrepreneur or a digital marketer, if […]
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March 31, 2020
Competition in the startup world is high. It feels like you have to jump through hoops and set yourself on fire just to stand out in the ever-increasing pool of new businesses. And, like with anything, it seems you have to throw money at your business to get results. But as a startup, you’re on […]
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March 30, 2020
Today, with the rising awareness of our impact on the planet, more people than ever before are taking an interest in their trash. Whether it’s separating recyclables into the right boxes, cutting down on single-use plastics, or cleaning up a local beach, waste management and recycling are hot topics. That’s why for startups and small […]
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