TOOLS YOU NEED TO
START, RUN, AND GROW
YOUR OWN BUSINESS
March 31, 2020
Competition in the startup world is high. It feels like you have to jump through hoops and set yourself on fire just to stand out in the ever-increasing pool of new businesses. And, like with anything, it seems you have to throw money at your business to get results. But as a startup, you’re on […]
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March 30, 2020
Today, with the rising awareness of our impact on the planet, more people than ever before are taking an interest in their trash. Whether it’s separating recyclables into the right boxes, cutting down on single-use plastics, or cleaning up a local beach, waste management and recycling are hot topics. That’s why for startups and small […]
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March 22, 2020
A press kit is a mini portfolio that contains a professional representation of your business and it’s brand assets. Traditionally, press kits were sent to media outlets for promotional and PR opportunities. But today, businesses have digitized their press kits and make them accessible to the public on their website’s press page. For startups especially, […]
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March 20, 2020
Can you say flexibility? It’s why WordPress is the only platform I use to design websites; it’s the best! With WordPress, you automatically get the freedom and flexibility you need to do anything and everything with your startup website. Want to save time, money and aggravation by using the best tools the first time? Then […]
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March 17, 2020
Whether you’re a digital marketer or a small business owner you understand the business case for content marketing. However, if you’re like me, you get bogged down trying to sift through all the fluff articles on inbound marketing techniques and quick-win digital marketing hacks. So, if you’re looking to cut through the B.S. with actionable content […]
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March 4, 2020
Content marketing is an effective way to grow your brand and acquire customers. The real challenge is choosing the right content marketing tools to support your strategy without breaking the bank. Do they exist? Yes, and this article takes a deep dive into some of the most effective tools for creating content that drives qualified […]
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February 24, 2020
The eCommerce industry is huge and it’s only going to keep getting bigger. It’s where people shop in 2020. And as a startup or small business, if you are not selling products online you’re missing out on a huge opportunity. Thanks to the dead-simple eCommerce platforms that are around these days, you’ll wonder why you […]
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February 17, 2020
There are two rules for content marketers. This article is all about the second rule, however before we dive into that let’s quickly touch on rule number 1. Rule number 1 for content marketers is to create useful content. But how do you know if your content is useful? It’s simple. Ask yourself this question: […]
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February 10, 2020
How do you compete against well-established competitors with bigger budgets and virtually unlimited resources? Focus on marketing channels where it’s not about how much you spend, it’s all about the work you put into it. Marketing doesn’t have to be expensive in order for it to be effective. There are several low-cost marketing strategies that […]
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February 5, 2020
Bootstrapping a startup isn’t easy. And even if you’re lucking enough to secure some funding, resources are scarce. There’s a lot to get done and everyone on your team is wearing multiple hats. The first thing you need to figure out is communication. In other words, where is your new business going to be located and […]
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