Competition in the startup world is high. You must jump through hoops and set yourself on fire to stand out in the ever-increasing pool of new businesses. And, like with…
How To Use Personal Deadlines In Your Email Marketing Sequences To Create FOMO
Even in a world of texting, DMs, and live chat, email is still one of the most effective ways to reach your customers, build awareness, nurture leads, and make sales….
14 Press Kit Examples: The Startup’s Guide To Setting Up A Press / Media Page
What is a press kit? A press kit (or media kit) is a mini portfolio that contains a professional representation of your business and its brand assets. Traditionally, press kits…
Top 10 Best-Priced Virtual Phone Service Providers of 2024 (Cheap but High-Quality)
Starting a business with a limited budget? Are you looking for a virtual phone service provider that’s cheap but also high quality? This list has you covered. The following virtual…
5 Reasons Recording Sales Calls Is The Best VoC Copywriting Hack For Marketers
Do you know what the difference is between business success and failure? Successful businesses pay close attention to what their customers are saying. In other words, they prioritize using Voice…
12 Ecommerce Upselling Tactics To Use On Your Plans & Pricing Page
Is your average e-commerce order value lower than you’d like? Do you want to increase your brand’s revenue or sell more higher-value products? If you’re not hitting key performance indicators…
9 Ways Your Startup Can Use Video Marketing To Grow Its Business
Whether you’re reshaping the future of tech, food, fashion, or any other space, your startup needs passionate supporters and enthusiastic investors. Your team could spread the word via content promotion…
11 Tactics You Can Use To Increase Your Website’s Conversion Rate
Setting up a website has become a walk in the park for most business owners. The challenge, however, lies in getting website visitors to take action on your offers. How…
How To Get More Leads By Building Better Buyer Personas & ICPs + 5 Free Templates You Can Use
A popular saying in business goes, “Put yourself in your customers’ shoes.” This mindset is useful no matter what you sell because understanding who your target customers are takes the guesswork…
5 Strategies To Increase Customer Loyalty & Turn Your Customers Into Raving Fans
The fastest way to grow your business is to build a lovable brand. Why? When customers love your company, they churn less and refer more. But building a loveable business…
10 Tactics Local Business Owners Can Use To Get Their First 100 Customers & Beyond
For many of us, launching a local business is a dream. But you can’t just hang up an open sign and expect customers to flock to your door. Instead, you…
5 Marketing Mistakes Your Bootstrapped Startup Is Doing To Scare Off Customers
Starting your own business is nerve-racking, and it can be especially terrifying if you’re self-funding a startup. You know you need to go to market quickly and make money. A…