TOOLS, TEMPLATES, & TACTICS FOR BOOTSTRAPPERS & BUSINESS BUILDERS
Even in a world of texting, DMs, and live chat, email is still one of the most effective ways to reach your customers, build awareness, nurture leads, and make sales….
Why is it important for your company to build a brand? Because building a brand means building a reputation people can trust. And when your business has a good reputation…
Starting your own business is nerve-racking, and it can be especially terrifying if you’re self-funding a startup. You know you need to go to market as fast as possible and…
Local SEO (local search engine optimization) means making it easy for potential local customers to find your business on Google. More specifically, optimizing your website so that when people near…
Competition in the startup world is high. It feels like you have to jump through hoops and set yourself on fire just to stand out in the ever-increasing pool of…
Shrewd marketers and busy small business owners split into two camps when it comes to new social platforms: “Here’s a platform that could help me reach new customers.”, or “Here’s…
Why do so many businesses invest in blogs? The answer is simple. Sales. If you consistently publish useful articles for your target audience, your blog will drive traffic to your…
There’s no doubt that your happy customers are your best sales asset. But how do you make it easy for your delighted customers to sing your praises? That’s where customer…
Out of ideas for content? Join the club. Coming up with new content ideas is a challenge. It’s especially hard if you have to do it on a regular basis…
In the early days of SEO, savvy entrepreneurs could hack their way to the top of search results using unsophisticated tactics because search engines weren’t sophisticated. All they had to…
For all small businesses, success depends on your ability to attract prospects, nurture leads, and close sales. You have to keep your sales funnel full and effectively move leads through…
Need a professional landing page for your newsletter, product, or event? One that will encourage people to enter their contact info and sign up? The following tools allow you to…