In our personal life, we’ve all experienced the struggle of trying to find someone a thoughtful, useful, and memorable gift. Corporate gift giving is no different.
Whether you’re running a promotional giveaway, social media contest, or loyalty rewards program, coming up with good gift (or prize) ideas for customers (or employees) is sometimes the hardest part. A crappy gift can sabotage your efforts and your customer relationship.
Well, not to worry – we’ve got you covered. In this quick post we’ve picked the best customer gift ideas out of the top five most popular gift-giving categories:
The five handpicked companies below are the best-of-breed in each category and make sending a thoughtful gift affordable and convenient for companies of any size. But most importantly, they’ll ensure your customer has a great experience – one they won’t soon forget.
1. Best Health/Fitness Gift Idea
Booya Fitness is an on-demand fitness class site created by the industry’s leading studios and instructors. It offers a wide variety of fitness classes via digital video so that anyone with an internet connection can have access to a great workout, on their schedule.
Booya Fitness makes a great gift because it makes fitness fun and exciting, allowing individuals to discover workouts they love anytime, anywhere. Simply put, it’s a gift the will make your customers feel good.
2. Best Entertainment Gift Card Idea
There’s no easier way to reward your employees and customers than with a Giftogram, redeemable for hundreds of today’s hottest gift card brands. Create a personalized gift card or send a digital gift card right to their inbox—instantly.
With Giftogram’s selection of hundreds of top retailers and restaurants, you are guaranteed to have the perfect eGift Card for every situation.
3. Best Edible Treat Gift Idea
Graze is a subscription service offering yummy and nutritious snacks you can send your busy customers? They’ve reimagined the way you snack with over 100 Graze ideas you can feel good about eating.
With Graze your customers can discover new flavors and enjoy healthier choices on a regular basis, with personalized graze boxes delivered right to their door. The way to your customer’s heart is through their stomach, so give them something to graze!
4. Best Style/Fashion Gift Idea
Stitch Fix a personal styling subscription service for men & women that sends clothing right to your door (with free shipping & returns). It’s perfect for people who need to look professional in any setting but don’t have time to shop or hunt down sales.
With Stitch Fix can set your own pricing by telling your stylist how much you’d like to spend per item. Each item is hand-selected by your personal stylist to fit your size and build. They say the clothes make the man (or woman), so you’ll be sure to uplift your customers with Stitch Fix.
5. Best Corporate Swag Gift Idea
Swag is a site where you can order high-quality company swag. Swag proves that not all swag is created equal. Purchasing poor swag is not only throwing away your money, as no one will want it, it’s also smacking your own brand in the face.
That’s where Swag comes in. They only offer the finest products to give your customers. So no more searching through thousands of gift items to take to a conference or send to a customer — Swag has you covered.
Ready to Spread the Love?
When a business shows its customers it loves them with a thoughtful gift, that business becomes a lovable brand. And making your brand lovable has a ton of great business benefits, including:
- Customer referrals
- Press-worthy testimonials
- Customer retention
- Positive online reviews
Ultimately, you can’t buy love. You have to provide true value and quality service. But a well-timed gift that’s not pricey and over the top, but thoughtful and memorable, can turn a happy customer into a loyal raving fan. Sometimes you got to give a little love to get it.
It’s Never Too Late to Get Started
Running a contest or giveaway (especially on social media) can be a great way to generate buzz, boost your followers, or in increase engagement. And with tools like Gleam, WooBox, Wishpond, and Rafflecopter, setting one up is a snap.
Regardless of the occasion. It’s never too late to surprise your hardworking employees or your valued customers with a great gift. One they will actually use and appreciate.
So, whether you want to run a promotion, surprise a loyal customer with a special gift, or send a simple thank you, using any of the gift ideas above will ensure you’re well on your way to building deeper relationships with your customers, employees, or any other stakeholders in your business community.
Editor’s Note: The article is part of the blog series Grow Your Business, brought to you by the marketing team at UniTel Voice, the virtual phone system priced and designed for startups and small business owners.