Run Your Business
August 8, 2019
Time runs differently for startups. Entrepreneurs and their teams feel like they’re in a warped dimension where there aren’t enough hours in the day, and months just fly by. And yet, the work keeps piling up, and no one can help but think they’re constantly wasting time. With so much on your plate, things like […]
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July 29, 2019
The truth about search engine optimization (SEO) is that once you’ve accounted for basic on-page SEO, there is no quick fix. No simple hacks. No short cuts. Your return on the time you invest in SEO is directly proportional to the amount of effort you put in. If you want faster results you have to boost […]
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July 19, 2019
Just a few years ago, creating marketing videos was an expensive and demanding task, something only big businesses could do. Nowadays, there is an easier, cheaper – and arguably more effective – way to enchant your audiences with that medium: Animated explainer videos. These insanely useful pieces of content have it all: They’re dynamic, entertaining, […]
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July 2, 2019
6 Insanely Useful Mobile Apps That Let You Run Your Small Business From The Palm of Your Hand
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The entrepreneurial landscape is changing. Today, if you want to build and manage a company, you don’t necessarily need a brick-and-mortar office or a store where you can sell physical goods. These days, everything is becoming increasingly mobile and flexible, thanks to the growth of cloud-based software, and the possibilities provided by disruptive technology. With […]
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June 25, 2019
Has this happened to you? You’re talking about your startup to family, friends and, yes, maybe some people you might marginally call acquaintances. And in the middle of your passionate description of your idea, someone says, “That’s quite a risk you’re taking.” Of course, you’re taking a risk! There are very few business startups around […]
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April 21, 2019
There are many things that you need to consider if you are going to record phone calls. These include the laws, regulatory compliance, and the actual hardware and software that you will need to reliably record business calls. Why Do Businesses Record Calls? There are many reasons why businesses may record phone […]
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March 12, 2019
“The only difference between a tax man and a taxidermist is that the taxidermist leaves the skin.” Mark Twain, apparently, wasn’t a big fan of the IRS. But, like it or not, you have to fill your forms dutifully and pay what you owe to the state. As a small business owner, you are very […]
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March 11, 2019
Startups, watch out for these IRS penalties. Taxes are serious business, but they don’t have to be scary. When you understand the possible penalties you could incur, you can sleep a little easier knowing you won’t be thrown in jail or have your small business taken away. Knowledge is power. Here’s a list of seven tax […]
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February 1, 2019
Your name is Joe. Congratulations Joe, you’ve started your own company. You’re a one-person sales team, customer support team, and hr/accounting/billing/IT department. You’re a solopreneur–and you wear a lot of hats. Fun fact: There are 22 million solopreneurs in the U.S. You need sales, so you create a spreadsheet with family and friends to contact. You […]
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January 13, 2019
Mastering email marketing and implementing the right email tools should be a part of every startup’s growth strategy. Email marketing is extremely important at every stage of the sales funnel whether you’re building awareness, nurturing leads, onboarding users or supporting current customers. Using the right email marketing software can feed your funnel, reduce your churn […]
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