7 Tools Entrepreneurs Can Use To Start a Podcast For Around $100 Per Month
Lidia Hovhan October 15, 2020

Brands both large and small have started using podcasting as a content marketing strategy.  In fact, over 90 million people listen to podcasts each month, a 175% increase over the last five years. 

Thinking about starting your own podcast?

The good news is it’s never been easier or more affordable.

In this post, we’ll go over 7 affordable tools you can use to start your own professional podcast regardless of your budget or skill set. 

 

How to Start a Podcast

 

The technical side of starting a podcast is not rocket science. Anyone can do it.

Here’s what you need to do to get started:

  • Come up with the topics you’ll want to discuss, the format of your discussions, and what category your podcast content fits into. 
  • Select a podcast hosting platform where your episodes will be stored and easily shared or downloaded.
  • Design your cover artwork and write a description that that sells your podcast.
  • Secure the basic podcasting technology and equipment you need such as a computer, microphone, headphones, and fast internet connection.
  • Find a good location to record your podcast, free from noise, and other distractions.

Want to get started but you’re on a budget?

No worries, we’ve got you covered.

 

7 Affordable Professional Podcast Tools

 

With a monthly budget of around $100, you can still launch a successful podcast.

Here are ten super affordable tools you can use to launch your own professional podcast and promote your business.

 

Blue Microphones Snowball ICE

1.   Snowball iCE

 

What is it?

 

The first thing you’ll need is a good Microphone. You can’t make a podcast without a way of getting your voice into a computer.

Technically, you can use your phone, your laptop’s built-in mic in your laptop, or a standard headset to record, but no serious podcaster does that. Your sound quality is too important. 

A good microphone completely worth the investment. And Blue Microphone’s Snowball iCE is the fastest, easiest way to get high-quality sound at an affordable price. 

 

Why will you like it?

 

The Snowball iCE plugs into a USB and comes with a stand. It’s cardioid, meaning it’s designed to capture sound directly from the front. Only your voice is captured as the surrounding sounds get filtered out.

A perfect microphone for recording at home or the office.

 

How much does it cost?

 

Besides having some cool features, these microphones will only set you back a mere $50

 

libsyn

2.   Libsyn

 

What is it?

 

The next thing you need to figure out is how you’re going to host your podcast. You can’t just upload your podcast to your website, you need a separate service to host your recordings.

And you might make think, for example, Apple hosts podcasts through iTunes. Can I just upload my recording to iTunes?

Nope, services like Apple Podcasts (iTunes), Spotify, and others are simply directories, RSS feeds readers subscribe to. They don’t actually host the podcasts.

You need a completely different service for that, like Libsyn.

Why will you like it?

 

There are a lot of great podcast hosting services to choose from but for entrepreneurs on a budget we recommend, Libsyn.

Founded in 2004, Libsyn was among the very first podcast hosting service providers in the world, and still is a popular option used by a large community of influential podcasters. The platform is easy to use and puts your brand in the center as it also helps you promote your episodes across other platforms, apps, etc.

And with Libsyn, you get access to detailed analytics, monetization options, and WordPress integration.

How much does it cost? 

 

Libsyn starts at 50 MB storage for just $5 per month.

 

Hindenburg Systems

3.   Hindenburg Journalist 

 

What is it?

 

Want to give your podcast a professional touch? Hindenburg Journalist is the audio editing software you need to edit out awkward pauses and other unwanted elements you might record. You can also use it to splice in different sounds and snippets, a special commentary, an intro and outro, sound effects, etc.

While there are many popular (and free) audio editing tools such as Audacity and Auphonic, you will find the Hindenburg Journalist worth the cost because it reduces the learning curve and offers more functionality. 

 

Why will you like it?

 

This software was specially designed for radio broadcasters and podcasters with higher production value. Apart from the standard benefits you get from other sound editing tools, the Hindenburg Journalist comes with automated levels, an EQ, loudness, and a clipboard feature to help you remain organized. This tool is also easy to integrate with numerous podcast hosting providers. 

How much does it cost? 

 

Hindenburg Systems has various sound audio editing programs. The Journalist is their entry-level tool going for $95

 

riverside.fm

4.   Riverside

 

What is it?

 

For many years Skype or Google hangouts have been the go-to tools for remote interviewing guests on podcasts. The biggest issue regardless of internet connection has been sound quality. That’s where Riverside comes in.

Riverside lets you record all participants’ audio and video locally with separate audio and video tracks for each guest. This virtually eliminates sound quality issues and gives your remote interview a professional studio sound, look, and feel. 

 

Why will you like it?

 

Although Riverside might not be as well known (yet) as many other platforms, it offers some incredible and useful features including:

  •      It records HD video.
  •     Inbuilt integrations with Facebook, YouTube, Twitch, and Twitter for live streaming.
  •     It supports up to 8 participants.
  •     You can share screens and switch cameras. 
  •     You can let your listeners call in via video.

Both audio and video recording are done online and locally, so it’s easy to choose the quality you want. The host can invite guests into the show, stream it live, and still edit the recorded session before publishing on other platforms. 

 

How much does it cost?

 

Audio-only recording sets you back only $15 a month. You can decide to upgrade and get the audio and HD video recording combo for $29/month or add live streaming support at $39/month.

 

audiojungle

5.   Audiojungle

 

What is it?

 

Your podcast would be boring without any music or sound effects to add while editing your audio. However, podcasting is just like radio broadcasting, and you cannot use someone else’s intellectual property without their permission. Using the creative content on your podcast without getting licensed for it might land you in legal problems.

 One of the easiest (and the best) ways to handle such an issue is by seeking royalty-free music and sound effects. Luckily, platforms such as Audiojungle provide thousands of music to be used on any podcast, representing any mood, and with numerous sound effects.

 

Why will you like it?

 

Unlike many other platforms that offer royalty-free sounds, Audiojungle goes a notch higher to provide thousands of sound and video effects. The sounds are easy to get using the filter search option.

Apart from only dealing with sound and video effects, Audiojungle acts as a one-stop-shop for a professional podcaster. You can get other services, including graphics and photos for visual identity, etc.

 

How much does it cost?

 

There is a wide selection of music and effects from as low as $1 per piece.

 

evernote

6.   Evernote 

 

What is it?

 

Evernote is an app designed for note-taking and organizing tasks. Two things instrumental to podcasting.

This tool comes in handy when you’re out and about and need to jot down an idea or start brain-storming. You can also use it to take notes during interviews and keep your show notes organized.

 

Why will you like it?

 

We like it because it’s well designed. It’s the easiest way to capture and prioritize ideas, projects, and to-do lists, so nothing falls through the cracks.

 

How much does it cost?

 

Evernote starts free.

 

UniTel Voice

7.   UniTel Voice 

 

If you’re one of the many podcasters that like to play recorded comments or questions from their audience during the show, UniTel Voice is your go-to tool. You can use it to set up a unique toll free number or “Hot Line” that goes directly to voicemail.

Your listeners can then call in and record their messages which you can then download and play for your audience. 

And if you have other phone system needs, UniTel Voice has you covered.

 

Why will you like it?

 

It’s a completely customizable phone system you can manage online with zero technical skills. It’s also backed by amazing customer support (real people ready to help).

 

How much does it cost?

 

It starts at just $9.99/month.

 

Over To You

 

With tools like these, anyone on any budget can start their own podcast. But just because you have the right equipment doesn’t mean you’ll be successful.

Why?

You need listeners!

That means coming up with an idea that sets your show apart from the crowd (and it is crowded) and then consistently creating interesting, useful, and of course, entertaining content.

For that, you’ll need hard work and talent, not technology.

 

 

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Editor’s Note: This article is part of the blog series Start Your Business brought to you by the marketing team at UniTel Voice, the virtual phone system priced and designed for startups and small business owners.

Lidia Hovhan
Lidia Hovhan Marketing at Omnicore

Lidia is part of the content marketing team at Omnicore, a global digital marketing agency that has been featured in Inc., Business Insider, Forbes, and Entrepreneur.

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