When we hear something new, we remember only 10% of it three days later. However, if a relevant image is paired with the same information, we retain 65% of that…
5 Marketing Mistakes Your Bootstrapped Startup Is Doing To Scare Off Customers
Starting your own business is nerve-racking, and it can be especially terrifying if you’re self-funding a startup. You know you need to go-to-market as fast as possible and make money….
7 Ways to Raise Your Personal Brand From The Dead & Grow Your Business
Why is it important for your company to build a brand? Because building a brand means building a reputation people can trust. And when your business has a good reputation…
3 Deadly Mistakes Early-Stage Startups Can Make Building Their Founding Teams
Over the last 15 years, I’ve been a founding team member at three different startups and the one thing I can tell you is nothing can kill a new business…
5 Avoidable Ecommerce Mistakes Every First-Time Entrepreneur Makes
Starting your own eCommerce business can be challenging. Between nailing your marketing and actually building your store, it’s easy to make a mistake or two from time to time. One…
6 Small Business Technologies You Need To Deploy In 2020
You want your business to run smoothly and efficiently while keeping costs down. The technology revolution is making this goal possible for businesses of every size, from a sole proprietorship…
5 Support Tools Startups Need To Keep Their Customer Service From Bottlenecking
As a startup trying to establish a reputation and develop a brand, the first impression your customers have of your business means everything. If you want to grow, you have…
5 Tips for Small Businesses to Master YouTube Marketing
Humans are inherently visual creatures, and while they might love reading through your amazing blogs and social media posts, the truth is that visual media will always be more appealing…
The 7 Deadly Sins of Naming Your Startup
Coming up with a good name for your startup is both an objective and subjective exercise. The right name can be the foundation from which you build a loveable brand…
10 Time-Saving Tips For Startups Guaranteed To Make Your Team More Productive At Work
Time runs differently for startups. Entrepreneurs and their teams feel like they’re in a warped dimension where there aren’t enough hours in the day, and months just fly by. And…
5 Strategies To Increase Customer Loyalty & Turn Your Customers Into Raving Fans
The fastest way to grow your business is to build a lovable brand. Why? Because when customers love your company they churn less and refer more. But building a loveable…
5 Arduous SEO Processes You Can Automate To 10x Your Productivity
The truth about search engine optimization (SEO) is that once you’ve accounted for basic on-page SEO, there is no quick fix. No simple hacks. No short cuts. Your return on…