A recognizable brand is one of the most powerful tools that your business has. Your brand isn’t just your logo or a beautifully designed website. It’s your opportunity to help…
A 10-Step Quick Guide to Get Your Website Up & Running On The Cheap
So you need a professional website that doesn’t break the budget? Creating a website can be an expensive venture, but with a little creativity, you can build a website for…
12 Qualities All Startups Need for Success in Their First Year
Starting your own business is the dream of many — freedom from the corporate rat race and building something that belongs to you is a siren’s call. Starting a company…
5 Avoidable Ecommerce Mistakes Every First-Time Entrepreneur Makes
Starting your own eCommerce business can be challenging. Between nailing your marketing and actually building your store, it’s easy to make a mistake or two from time to time. One…
A 7-Step Nontechnical Quick Guide on Website Speed Optimization
Just how important is your website speed? A slow website can kill your SEO efforts and cut your conversions in half. In fact, more than half of your visitors will…
5 Things Startups Need To Know About Trademarks
Trademarks are key brand assets for every business. Your customers associate them with your company and its reputation and they help distinguish your products and services from your competitors in…
5 Features Your Online Selling Platform Needs For Marketing Digital Products
As an entrepreneur, you’ve probably heard people tell you that “it’s what you know that’s profitable,” and they are absolutely right. There are plenty of ways to make money online,…
5 Tips On How To Start a Successful Digital Marketing Agency
The digital revolution has opened many lucrative doors into the entrepreneurial world in recent years. To go digital means to create a global company without physically expanding into foreign markets,…
8 Ways to Get a New Website Up & Running for Your Startup
Creating a website and online portal for any business — big or small — is difficult, even for web developers and designers. A successful site comprises an eclectic mix of…
5 Ways to Increase The Value Of Your Startup Before You Sell
Selling a business with a history of success is much different than selling a startup. Startups are unique selling challenges in that they are not established brands. Nor do most…
7 Reasons Every Solopreneur Should Care About Design
Being a solopreneur isn’t an easy task — everything falls on your shoulders, and it’s difficult to know which elements deserve your attention and might grow your business. In some…
8 Things Every New Local Business Owner Should Be Doing on Social Media
A few years ago, you could get away with opening a bunch of social media accounts and publishing content occasionally. Today, building your social media presence on the fly is…