Your website is your most powerful business tool — your storefront, first impression, and 24/7 salesperson. But here’s the thing: a badass website doesn’t need to drain your bank account…
How To Brand Your Business: 5 Building Blocks for Branding Startups w/ Practical Examples & Useful Tools
Building a standout brand isn’t just about having a nice logo — it’s about shaping how your audience sees and connects with your business. Whether you’re a startup on a…
How to Get Your First 100 Customers Using Word-of-Mouth Marketing: Strategies for First-Time Entrepreneurs & Bootstrappers
When you’re starting out, every customer counts. If you read our guide on getting your first 10 customers, you know that building those initial relationships often comes down to tapping…
6 Reasons You Should Record Sales Calls & Share Them With Marketing
Aligning marketing and sales is the secret sauce for driving revenue and building lasting customer relationships. But achieving this alignment doesn’t have to be complicated — sometimes, the simplest tactics…
How To Boost Your Business’s Online Presence: The Ultimate 2026 Guide
When potential customers search for your business, they encounter more than just your website. They see a mix of social media profiles, review sites, business directories, and potentially even competitors….
How to Get Your First 10k Customers by Dominating One Marketing Channel
You’ve worked hard to get your business off the ground and use your network and word-of-mouth to hit 1,000 customers. But getting to that next milestone — 10K — sounds…
How To Set Up & Grow An Email Newsletter: A Step-by-Step Guide for Startups
Email marketing is one of the most affordable ways for bootstrapped startups to attract and retain customers, and it’s easy to get started. This article will provide a step-by-step guide…
The Best Cloud-Based Phone Systems for Small Businesses in 2026
Your personal cell number is not a business phone system. It works fine when you are a team of one, but the moment you hire your first employee or land…
The Best Business Tools for Solo Entrepreneurs in 2026
Running a business by yourself is a wild ride. You are the founder, the marketer, the bookkeeper, the customer support team, and somehow also the person trying to get actual…
10 Content Promotion Strategies & The Best Places To Promote Your Blog Posts
There are two rules for content marketers. This article is all about the second rule. However, before we dive into that, let’s quickly touch on rule number 1. Rule number…
How to Name Your Business & Not Totally F*ck It Up
Picking a name for your business can feel overwhelming. With countless options and many factors to consider, it can be challenging to know where to start. Choosing a bad business…
How To Painlessly Set Up an LLC or Corporation For The First Time
You’ve validated your idea and have a business name. Now, you must choose a business structure for your startup. In other words, you need to register your business as an…